James Dorn

Organization

Dorn Group

Biography

Price is the #1 sales obstacle most distributors encounter. James Dorn and John Gunderson of the Dorn Group, will offer practical insights and resources to win over the bargain shoppers during their program. Attendees will learn how to improve profitability through pricing, inventory, and unit volume strategies. Discover proven strategies to overcome obstacles such as margin compression and aging inventory, glean peer insights on current trends, and unlock top performers’ profit playbook secrets.